Here is a new commercial from CSX.
Ummm CSX, that bicycle thing is exactly how the majority of world moves it's goods and services around it's city centers. In fact, even though you are headquartered here in Jax, I've not seen you move a single good or service through our streets.
And while we're on the topic of service. How about providing something in the way of lite or commuter rail seeing as you own all the track. I'm thinking that local and state governments would fall all over themselves to build stations and terminals if you announced that you were going to start adding passenger service. Being as you are already in the rail business, you could get passenger rail up and running for a fraction of the cost it would take to create one from scratch.
I'm just throwing that out there CSX. Chew it over and have your people get ahold of me if you really want to serve the community.